UpdateTV directly addresses your need to update the firmware residing in DTV sets, set-top boxes, PVRs, digita-to-analog converters, and other consumer devices. Modeled after similar government-sanctioned datacasting solutions for DVB and ISDB/ARIB elsewhere in the world, UpdateTV uses a small portion of either the digital television broadcast stream or “in-band” cable broadcast stream to distribute updates to a range of DTV devices. Alternatively, you can use UpdateTV to update Internet-connected devices as well.  The advantages of the UpdateTV solution are significant:

• Rapid, remote updates
• Capable of targeting specific devices, models, and serial-number ranges
• No additional hardware required
• Compliance with standards and specifications, including ATSC A/97 Software Data Download Service (SDDS) standard and other relevant cable and Internet industry standards
• Ability to update a broad range of devices – converter boxes, DVRs, mobile DTV, DVDr, etc.
• Fewer technical support calls and issues
• Dramatic support-cost savings
• Simple for manufacturers
• Simple for consumers
• Enables proactive support model
• Delivery-network independence – terrestrial, cable, or Internet

• Continually address the increasing complexity of supporting DTV firmware stacks
• Resolve incompatibilities that may be exposed by future broadcast streams
• Fix hidden bugs resulting from third-party firmware integration
• Deploy firmware fixes to address previously undetected hardware anomalies
• Address the realities presented by insufficient test coverage
• Meet the demands of continually evolving standards
• Avoid recalls to replace defective firmware
• Provide a scalable, cost-effective, consumer-friendly, problem resolution system